Holocaust Museum Los Angeles: Augmented Reality Education App
Overview
Client
Holocaust Museum LA
Technology
Augmented Reality
Platform
Mobile
Industry
Education
Release Date
2021
Awards
Collision Awards
Finalist
Introduction
Holocaust Museum LA, the first survivor-founded and oldest Holocaust museum in the nation, houses the West Coast’s most extensive collection of Holocaust-era artefacts. The museum’s free education programming aims to fight anti-Semitism and hatred in the local community and throughout the country.
“The vibrant imagination of Magnopus is amazing and will be a powerful tool in amplifying our message globally.”
- Beth Kean, Chief Executive, Holocaust Museum LA
The brief
The Holocaust Museum LA wanted to enhance its collection and ensure the preservation of survivor testimony. We were asked to bring its unique collection to life and make Holocaust education innovative, engaging, and accessible to students worldwide.
The solution
We created an immersive augmented reality app to offer students a new way to learn about the Holocaust and an opportunity to access and interact with key pieces of the Museum’s collection and galleries.
Users can explore an animated model of a death camp from a phone or tablet. Whether in the museum, at school or at home, users of the app can zoom into different areas of the Sobibor extermination camp, tapping on interactive features for more detailed information, while virtual docents narrate the experience.
The impact
This project helps to ensure the next generation connects the critical lessons of the Holocaust with technology they understand, inspiring them to be upstanders and to fight against bigotry.
The museum has created an accompanying guide for educators and has trained 123 teachers to use it, reaching more than 150,000 students.
“This is so different to reading about a death camp in a textbook….You can imagine what it might look like, but you’re actually never there, and so getting this almost personalized, animated experience of being there, I immediately thought, ‘I want to share this.’ It’s an app that I really think is going to change education about the Holocaust and rising antisemitism for the better.”
Gracie, Student
Partners
Metastage
Source Sound Inc
IMN
Generously supported by
Jewish Community Foundation of LA
Max Factor Foundation
Television City Studios
The Snider Foundation
Full Credits
Magnopus
Executive Creative Director
Craig Barron
Executive Producer
Daisy Leak
Project Manager
Brett Skaggs
Technical Art Director
David Dalzell
Experience Engineer & Technical Artist
Lorena Rother
Lead Concept & UI Artist
Frank Capezzuto III
Release Manager
Peter Geiss
QA Lead
Scott Smith
Technical Artist
Hugh McCullom
Lead Rendering Engineer
Derrick Canfield
Lead Engineer
Kuang-Hsin Liu
Project Manager
Blair McLaughlin
QA Manager
Justin Schriefer
Subject Matter Expert
Vince Beggs
Lead Artist
Kellie Brewart
Pre Visualization & Technical Artist
Mark Allen
Lead Animator
Mike Ryan
Rigger & Animator
Gabriela Montes
Experience Designer
Nick McClure
Managing Producer
Kelsey Wong
Realtime VFX Artist
Daniel Naulin
Artifact Lighting
Joe di Gennaro
Quality Assurance Lead
Matt Alcala
Producer
Gabriel Blake
Sr. Producer
Max Geiger
Director of Studio Operations
Alicia Mirelez
Special thanks to
Ben Feldman
The Blatt Family
Beth Kean
Jordanna Gessler
Omar Sharif Jr.
Victoria Lonberg
Michael Hackman
Zach Sokoloff
Discover similar projects from Magnopus
Let’s build tomorrow, today.
Ready to unite the physical and digital in new ways? We’re here to turn your vision into a reality.